UNIT I
Define E-Commerce?
Commerce
is basically an economic activity involving trading or the buying and selling
of goods.
For
e.g. a customer enters a book shop, examines the books, select a book and pays
for it.
Give any 2 example of E-Commerce
Online stores like Amazon,
Flipkart, Shopify, Myntra, Ebay, Quikr, Olx are examples of E-commerce
websites.
Define E-Business
E-Business is the conduct of business on
the Internet, not only buying and selling but also servicing customers and
collaborating with business partners”.
• E-Business means connecting
critical business systems directly to customers, vendors and suppliers- via the
Internet, Extranet and Intranets.
What is the CONCEPTS OF E COMMERCE
E-commerce (electronic commerce)
is the buying and selling of goods and services, or the transmitting of
funds or data, over an electronic network, primarily the internet. These
business transactions occur either as business-to-business (B2B),
business-to-consumer (B2C), consumer-to-consumer or consumer-to-business
Write the advantage of E COMMERCE/what is the need of E COMMERCE
1.
Faster buying
process. Customers can spend less time shopping for what they want. ...
2.
Store and product
listing creation. ...
3.
Cost reduction.
...
4.
Affordable
advertising and marketing. ...
5.
Flexibility for
customers. ...
6.
Product and price
comparison. ...
7.
No reach
limitations. ...
8.
Faster response
to buyer/market demands.
What are the goals of E-Business
1.
Reach new
markets.
2.
Create new
products or services.
3.
Build customer
loyalty
4.
Make the best use
of existing and emerging technologies.
5.
Achieve market
leadership and competitive
Write the advantage of E-Business .
1.
E-Business Saves
Money
2.
Better
Communication and Faster Decision-Making
3.
The Office can be
Anywhere
4.
Cheaper Marketing,
More Control
5.
Less Restrictive
Hours
6.
E-Business Means
Freedom
7.
Global access
8.
Consumer friendly
9.
24-Hour Access
What are the Benefits of
E-Commerce
E-Commerce is gaining popularity because it offers the
following benefits.
Global
Market
Lower
Transaction Cost
Higher
Margins
24X7
working
Wide
Choice
Customer
Convenience Direct Contact between Business and Consumer
Customer
Satisfaction
What are the Challenges of e-commerce
1. Finding the right products to sell
2. Attracting the perfect customer
3. Generating targeted traffic
4. Capturing quality leads
5. Nurturing the ideal prospects
6. Converting shoppers into paying
customers
7. Retaining customers
8. Achieving profitable long-term growth
9. Choosing the right technology &
partners
10. Attracting and hiring the
right people to make it all happen
Write the difference between E-COMMERCE
VS TRADITIONAL COMMERCE
BASIS FOR COMPARISON |
TRADITIONAL COMMERCE |
E-COMMERCE |
Processing of Transactions |
Manual |
Automatic |
Accessibility |
Limited Time |
24×7×365 |
Physical inspection |
Goods can be inspected physically
before purchase. |
Goods cannot be inspected physically
before purchase. |
Customer interaction |
Face-to-face |
Screen-to-face |
Scope of business |
Limited to particular area. |
Worldwide reach |
Information exchange |
No uniform platform for exchange of
information. |
Provides a uniform platform for
information exchange. |
Resource focus |
Supply side |
Demand side |
Business Relationship |
Linear |
End-to-end |
Marketing |
One way marketing |
One-to-one marketing |
Payment |
Cash, cheque, credit card, etc. |
Credit card, fund transfer etc. |
Delivery of goods |
Instantly |
Takes time |
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